Michael A. Kappitt ’92
Subway, Chief Operating & Insights Officer
Michael Kappitt is the Chief Operating and Insights Officer of Subway. Michael is responsible for leading all new and emerging growth channels for Subway, including Digital, Non-Traditional Development, and Off-premises. He also oversees Subway’s Analytics and Insights functions, as well as Global Communications.
Mr. Kappitt previously served as President of Carrabba’s Italian Grill where he was responsible for leading domestic operations and development. Prior to that he served as Global Chief Marketing Officer for Bloomin’ Brands, where he led the development and implementation of growth and marketing across the portfolio of brands. He also served as the Chief Marketing Officer for Outback Steakhouse.
Prior to joining Bloomin’ Brands in 2011, Mr. Kappitt spent nine years at Burger King where he served in multiple functions including business intelligence and strategy, consumer insights, performance analysis and concluded as Chief Marketing Officer for North America. He also spent more than 13 years working in a variety of leadership positions at Alamo and National Car Rental, including Revenue Management and Operations.
Michael holds a Bachelor of Accounting degree from Florida International University. In 2015, Mr. Kappitt was inducted into FIU’s College of Business Hall of Fame, receiving the “Innovation Award”, which recognizes alumnus whose creativity, inventions, concepts, processes, or technology are advancing the way people work or live their lives.